COLOURS
Let’s discover the recommended colours that will be the key drivers for products and interior design in 2020, including the emergence of bright acidic colours and the comeback of neutral shades.
2020 checklist
Tactile White – Beige Pink – Balsamic Blue – Soft Sage – Electric Lilac – Butter Yellow – Earthy Orange – Vivid Emerald – Vibrant Burgundy – Acidic Combinations
TACTILE WHITE: while matt black designs will remain largely important in all product categories, white has many shades and depths, playing on materials, surfaces and textures to create inviting and relaxing environments.
Pink
PALE PINK: neutral colours are back with ever more shades for interior design, while beige is completed by a pink tone in warm models, lines and styles, to convey a relaxing and welcoming look in hospitality, workplace and lounge areas.
BALSAMIC BLUE: the colour of the year is a relaxing shade of blue, providing reassurance in homes and public settings. Its versatile quality is an important reference point, meeting consumer demand for more organic and natural qualities.
SOFT SAGE: green tones were a must-have for 2019 and will take on softer, more organic qualities for 2020. Light-sage hues with dark moss and camo green, closer to grey than green, convey a sense of domestic bliss.
ELECTRIC LILAC: lilac plays a key role with hints that enhance the electric qualities of other colours, featuring subtle yet powerful touches. Neo mint, digital yellow, coral and orange complete the yellow and lilac duo and create compelling visual narratives.
BUTTER YELLOW: yellow is evolving to take on lighter, more buttery hues that brighten up interiors with a soft glow. The colour combinations of the space and furnishings accentuate the sun-kissed effect. Draw on the comforting and uplifting properties of the mood of this colour to create welcoming spaces that are not too overwhelming. It is perfect for public and shared areas or for halls.
EARTHY ORANGE: an earthy, pigmented quality will continue to be increasingly relevant, favouring orange hues in porous finishes, while terracotta will still be important for both arts and crafts and for nature. This versatile colour adds warmth to business and home interior design when strongly applied. Paint it on walls for a touch of blazing heat all year round or dress furniture upholstery and decorations with softer hues.
VIVID EMERALD: this shade of emerald is precious and modern, natural yet artificial, sitting on the borderline between blue and green. The kitchen and furniture are the key choice for any spaces that require a vibrant touch and to play on the contrast between colour and finishing to create a nuance that works well with decorative items.
VIBRANT BURGUNDY: deep reds are still important for the 2020 palette, because they convey a sophisticated nuance for summer. Natural pigments like rhubarb achieve a deep saturation with violet and brown to convey the perfect luxurious atmosphere, enhanced with warm metallic reflections that are perfect for hospitality and shared spaces.
ACIDIC COMBINATIONS: colours with an artificial, digitally enhanced quality will become increasingly important for upcoming seasons. Using unexpected combinations with acidic highlights and almost neon touches will play a key role in designs and emphasise red, fuchsia and saturated blue colours.
by Gierre
(Research: WGSN Limited Private Company Information)
